Combining a number of outlets together, SuperData Research has estimated that Nintendo has managed to sell through at least 1.5 million units within the first week and a half of being on the market.
GamesIndustry.biz is reporting that SuperData estimates that in the U.S., Nintendo has shifted 500,000 units; in the U.K., they’ve moved about 85,000 units; France has shifted 110,000; and Japan has moved 360,000 units.
They’ve estimated that the Switch in total has moved 1.5 million of Nintendo’s total 2 million SKUs they’ve set aside for March. GamesIndustry.biz speculates that since the data is still a week behind current times, Nintendo may have moved all 2 million SKUs, globally. SuperData is also counting the units as sell-throughs, not shipped (or sell-ins), so they seem to have Nintendo on track to move big numbers of the Switch throughout the spring.
SuperData Research also notes that there’s an 89% software attachment rate for The Legend of Zelda: Breath of the Wild and the Nintendo Switch, putting the game at about 1.34 million units being sold.
A lot of people are worried that the Switch will have a hot start and then taper off in sales like the Wii U did. However, Nintendo has had a very solid marketing plan in place and received a lot of strong positive feedback from the casual market.
They’ll be following up The Legend of Zelda: Breath of the Wild with Mario Kart 8: Deluxe at the end of April, Arms in late spring, and then later on in the summer there will be Splatoon 2.
At the moment, they have a scattered smorgasbord of indie titles to help tide over those who aren’t necessarily interested in Breath of the Wild, but details and stats on sales have been scant for the other offerings.
According to Now In Stock, the Switch has been sold out since its debut on March 3rd across the United States.
The only available units have been those from scalpers on eBay, and a surprising amount of units made available in the U.K. So far the Switch seems to be quite popular in both the U.S., and Japan.
(Main image courtesy of IGN)
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