Back in November of 2018 it was reported that ESPN had lost 2 million subscribers in 2018, and a total of 15 million subscribers between 2011 and 2018, as reported by IJR.com. Well, ESPN president Jimmy Pitaro decided to make some changes, and it resulted in the numbers bouncing back. What sort of changes did he make? Ditching the politics.
According to a report from the LA Times, Pitaro told the outlet…
“Without question our data tells us our fans do not want us to cover politics. My job is to provide clarity. I really believe that some of our talent was confused on what was expected of them. If you fast-forward to today, I don’t believe they are confused.”
This comes after various ESPN reporters like Jemele Hill used ESPN to broadcast their politics, claiming that the President of the United States was racist. While Hill garnered trends on social media and a lot of support from other Left-wing media outlets, all it did was disenfranchise and fragment the ESPN audience, causing subscribers to duck out of their subscription. ESPN was a whore’s unshaven hair away from making it on our Get Woke; Go Broke – Master List.
YouTuber Clownfish TV did a short video covering how fans weren’t fond of all the politics being shoved into their sports, almost like how gamers don’t like all that clownish Left-wing propaganda being shoved into their games. Funny how that works, eh?
The LA Times report notes that ESPN is now working more closely with its parent company, Disney. Apparently Iger wanted the ship righted and so they had Pitaro have the journalist cut out the partisan politics.
As noted by Fox News, the reverberated shakeup that Pitaro pulsed through the veins of ESPN saw Jemele Hill exiting from ESPN along with Michelle Beadle. They note that the change-up helped increase revenue by 6%.
So this is just another lesson in getting woke, nearly going broke, and then correcting course before ending up on the master list. Otherwise this is known as common business sense.
(Thanks for the news tip EvaUnit02)