It Trailer Tries Hard To Make Pennywise Look Scary
It Trailer (2017)
(Last Updated On: July 30, 2017)

A new trailer for Stephen King’s It found its way online recently. It covers more of the movie’s story and the dreadfully surly Pennywise, all within the span of two and a half minutes.

The trailer was posted up by IGN, and you can check it out below.

The second trailer is definitely put together a lot better than the first trailer. “Less is more “is the maxim this movie needs to abide by, and so far the second trailer really seems to be adopting that rule in the right ways.

The first trailer gave us way too much Pennywise, and it was overkill. The second trailer only gives us glimpses and pieces of the killer clown without showing all of him, which is the proper way to do it. That clip with the room full of clown dolls is also creepy as funk.

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However, the ending clip of Pennywise jumping off the desk and hounding down that nerdy kid with the glasses looks pretty cheap. Everything leading up to it was well done.

I also like the whole undercurrent theme that something is ruining the lives of kids but the town won’t do anything about it. First thing that came to mind was #Pizzagate.

Anyway, the cinematography and the color grading gives me a late 1970s and early 1980s vibe. The director really seems to be trying to rekindle the old-school kid horror film theme that was so prevalent back during the era of excess, with moves like Invaders From Mars, Monster Squad, The Gate and Critters.

I’m not really nay or yay for this iteration of It. It looks like it could be less campy than the original that starred John Ritter, but it could very well could end up being a slogfest. You can look for It to hit theaters on September 8th.


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Billy has been rustling Jimmies for years covering video games, technology and digital trends within the electronics entertainment space. The GJP cried and their tears became his milkshake. Need to get in touch? Try the Contact Page.

  • Feli Aslan

    Meh. Was never a good film to begin with, so there is nothing to expect from the reboot.

    • Disqusted

      I tried to watch IT as an adult and didn’t really care for it. I didn’t find Pennywise that scary, but clowns are generally kinda disturbing/ugly to me. I don’t think I’d say they scare me, though. It’s more like, I don’t understand why people want them at parties and stuff. And I’d hate if I had to dress as a clown for a job or something.

  • Disqusted

    Stephen King’s SJWness is far scarier than Pennywise.

    • RichardGristle

      Yeah he’s been pretty ridiculous over the last couple years. Talk about losing respect for a guy REALLY fast.

    • totenglocke

      I’ve always meant to buy a lot of his books, but after seeing his retardations online, there’s no way I’d give that asshole a single cent.

  • Kyle Haddad

    The main issue with pennywise in this iteration is that he’s over designed and intentionally made to look creepy. It has the oppposite of the intended effect.

    Contrast that with Tim Curry’s pennywise. Why was that creepy? They just made a clown. They really don’t need the help. Especially when with the white makeup making the smaller movements that make up an facial expression difficult to see. Gives off the illusion of only exaggerated expressions as you can only see the Extreme expressions.

    Also, Tim curry can actually act and give of an aura of creepiness when he needs to.

    • RichardGristle

      And that more subtle portrayal of the clown made certain scenes when he actually did do creepy shit, even just flashing his razor sharp teeth, even more unsettling.

      I’ll probably still see the new one though if I can drag my girlfriend to it. Just because I’m a big fan of the original and haven’t been to the movies in over a year and a half.